Should I buy the new iPhone X, Apple Watch 3 and Apple TV 4K? Or Instead Buy 10 Apple Shares today.

Apple have impressed the world again with their new released products. I am an Apple fan boy myself and I would love to buy all the three new products announced today. I also realised that the total price of this three new products (Iphone X +Apple Watch 3 and Apple TV4) is equivalent to 10 Apple shares in todays price. Which one should I go for?