Its early October, the autumn leaves are just starting to fall, Pumpkin harvesting are just starting for Halloween end of the month. Black Monday shopping has not even started and yet Costco have already started their Christmas marketing and the next big Christmas toys on display. Simply to fuel kids minds that they should start their Xmas list to Santa as soon as they can. Modern day parents always give in and simply buy everything! Have you tried calculating how much in total parents, grandparents, auntie and uncles spend on presents for a single child in this modern 2017? The answer is…….At least $1000.00!
Have you been to a kids birthday party and notice the type of television they are watching today in the year 2017. Its neither Netflix, DVDs nor Disney. If it was a girl’s birthday party it would be either Funnel vision, Toy Suprise, some makeup blogger or VEVO. For boy’s bday party it would be twitch, twitch and more twitch equivalent. To my surprise, the modern heavily invested industry entertainment like Netflix and Disney kids are no longer in trend compared to a decade ago. Investors are still pouring money in the next big homerun blockbuster household brand and not realising their customers should be kids under 15s not over 21s. These twitch, fashion bloggers and modern reality tv family stars are gaining more viewers on a daily basis than a major sporting event (FACTS!).