Let’s be completely honest. All blogger write to help change the world for the better. Blogging takes time and require skills to appeal their article to readers. It is only fair monetising helps fuel the financial advantages. Do you know the top 5% bloggers in the world makes more money than a Brain Surgeon. Some have accelerated into multi millionaire entrepreneurs in the last decade.
Bad news is that the other 95% bloggers are still swimming their way around not making enough to quit their main job (aka Me too!)
3 reason blog is not monetising
The closest you can get to figure out how many blogs there are on the Internet is to go back to 2013 where one infographic set up by experts suggested around 152 million active blogs. Scroll back to now and, even though some of those blogs might have disappeared, you can expect that the natural renewal rate has encouraged blogs. Nowadays, there are over three times more blogs in the world than there were in 2013. While not all blogs are monetised, the majority of bloggers have transformed their daily publication into an income-making machine. In other words, the competition is harsh. Generating money from your blog doesn’t only take dedication and efforts. You need to differentiate yourself from your competitors if you want to survive. You need to provide your audience with top notch services. In short, you can’t afford to carry on repeating costly blogging mistakes! With over 500 million blogs to choose from, your readers have become less patient.
1. You haven’t developed your income-generating strategy
Deciding to monetise your blog is one thing. But it’s not enough to make it work. You need to evaluate the most-suitable money-making strategy to grow your blog income. Here’s a hint for you: posting articles regularly won’t do the trick. You need to be proactive and approach advertisers and affiliate networks to evaluate your options. Ultimately, bloggers who secure an income tend to monetise their traffic, via advertising placement strategies or even by reviewing sponsored products. You can, of course, combine strategies to make the most of your blog. But there’s one immovable truth about income-generating blogs; bloggers need to initiate the transition from writing for pleasure to writing for money; otherwise, it can’t happen.
2. No more downtime and network error
Is your blog equipped to tackle massive volumes of visitors? Ultimately, your readers expect fast load time and smooth transition from page to page. The last thing they want is to get stuck in a loop, waiting for the next page to load, or even to experience regular crashes as a result of a faulty network, or missing software updates. Readers who are kept waiting don’t come back! So, if your blog is yet up-to-speed with the latest network security solutions and downtime prevention measures, you want to read more about IT services before growing your blog presence. You can’t afford to lose readers as a result of incorrect technical maintenance.
3. Your niche is not a niche
At the heart of it, a blogger is someone who needs to communicate. Your blogger’s personality plays a significant role in audience retention. However, you need to define a clear niche as a starting point if you want readers to find out about your online presence. The principle of a blogging niche is to narrow down your presence to a specific theme, which lets you target a readers demographic precisely and effectively. Lifestyle, health and home decor are popular high-level topics. But if you want to make a difference, you need to find the niche that works for you, from sewing to dedicated newborn topics.
In conclusion, bloggers who want to monetise their blogs need to meet essential requirements, from keeping their IT relevant to writing in a profitable niche. You can’t grow big unless you give yourself the chance to expand.